To promote its delicious Zombie Blood Energy Potion, Harcos Labs teamed up with Whirled Creative and loaded a traffic-cammed intersection with zombies to receive the first and greatest Red Light Ticket ever.
Having a 500 dollar marketing budget meant we only had one shot at this. Everything had to be precise and perfectly coordinated. After hours of prep, our vehicle driving actress proceeded through the intersection, with a zombie in the backseat, and a bumper plastered with Zombie Blood bumper stickers.
Two weeks later, we were completely shocked to find out the ticket came out as well as it did – with the exception of one zombie being out of the field of the view of the camera on the right.
You can check out the traffic ticket images and fun facts about the shoot here!